On the morning of July 8th, Sun Xiangyun, General Manager of the Government and Enterprise Department of Migu Culture, along with team members Li Shen, Wen Cong, Li Leyun, Yang Fan, and Li Fangzhou, visited the China-UK Technology and Innovation Platform(CNUKTIP) for exchange and discussion. The visit aimed to explore how to integrate the strengths of both parties to jointly promote the development and innovation of the digital cultural creativity field. Ren Xiang, Chairman of the CNUKTIP, and his senior management team warmly received the visiting guests.
Sun Xiangyun highlighted Migu Culture's core advantages. The Metaverse capability, supported by technological innovation (AI + large space), focuses on cultural tourism scenarios as its core implementation direction. Through a closed loop of "content production - scenario experience - ecosystem co-construction," it drives the Metaverse from "concept" to "application," providing users with diverse immersive experiences and offering a new paradigm for the digital transformation of the industry. Mr. Sun shared Migu's systematic capabilities across the entire digital content production chain (covering creative development, production management, distribution, and promotion) and expressed the company's willingness to deepen its presence in Zhengzhou and co-build a digital cultural creativity industry ecosystem.
Chairman Ren Xiang expressed high praise for Migu Culture's strategic vision and technological strength. He emphasized that Zhengzhou, relying on its favorable policy environment, sound industrial foundation, and abundant talent pool, has demonstrated enormous potential and a solid foundation in the digital economy. Combining Migu's leading strength in digital technology and content ecosystem with CNUKTIP's unique advantages in international resource networks, technology transfer and transformation, and innovation ecosystem construction, the cooperation between the two parties will powerfully empower the high-quality and international development of Henan's digital cultural and creative industries.
This visit laid the foundation for in-depth cooperation. In the future, the CNUKTIP will join hands with Migu Culture to explore new models for the integration of digital cultural and creative industries with international innovation resources, accelerate collaborative innovation, and help Henan build an innovation hub and market center with national and international influence.
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